Alamo Drafthouse theaters will launch an unlimited movies plan this year

Alamo Drafthouse Cinema is planning to launch what it calls the Alamo Season Pass, a MoviePass-style subscription service, nationwide by the end of this year. The company is already beta testing the program in a small selection of its theaters. “It’s working for us, and we love it,” CEO Tim League told Business Insider. “It’s one of our biggest priorities this year, to get that rolled out.”

In “most” areas of the country, the subscription will cost $20 per month and allow for unlimited movie screenings. But League said that it might cost a bit more in some markets like Brooklyn, New York. Here’s a list of all Alamo Drafthouse locations.

The Alamo Season Pass lets subscribers reserve their seats for a movie days in advance using Alamo’s…

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