Hyundai announced late last week that the Kona Electric, the company’s second fully electric vehicle, will start at $36,450 in the US when it goes on sale in early 2019 — basically dead even with the current average sale price of a new car in the United States, according to Kelley Blue Book.
On one hand, that’s amazing. It’s a sign that automakers are now able to ship what is still pretty radical new technology — an entirely electric drivetrain — at a cost that’s on par with the auto industry’s most typical purchase price. And with 258 miles on a full charge, the Kona Electric is no slouch on range, which is one of the most important deciding factors when it comes to convincing people to switch to electric cars in these early days.
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