Sony’s mobile business is shrinking out of existence

It may be time to start prewriting our Sony Mobile obituaries, as the latest earnings report from Sony indicates the company’s already tiny smartphone business has shrunk by almost half. In the quarter ending in July 2018, Sony managed to sell only 2 million mobile devices, down 1.4 million from the same period in the preceding year. Two million phones. I’m pretty sure Apple will have sold more in the time it takes me to write this note of Sony sorrow.

In its 2017 accounting year, Sony sold 13.5 million phones, and back in April its modest estimate for 2018 was 10 million, but now that’s been revised down to 9 million. Anticipating it will make only ¥610 billion ($5.49 billion) of mobile sales for the entire fiscal 2018, Sony is now in a…

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